Enhancing South-South Trade: Egyptian Food Industries Trade Mission Strengthens Economic Ties in South Africa
Johannesburg, South Africa – The Egyptian Food Industries Trade Mission held at the NH Johannesburg Sandton Hotel marked a crucial advancement in bolstering trade and investment ties between two of Africa’s largest economies, Egypt and South Africa.
Coordinated by the Egyptian Food Export Council, this initiative is an integral part of an official trade mission occurring from 4 to 9 May 2025.
The delegation comprised 29 prominent Egyptian firms and 52 esteemed delegates, representing a dynamic cross-section of Egypt’s vibrant processed food industry.
By engaging with key South African importers, distributors, and food industry players, the mission sought to foster new avenues for bilateral trade and industrial cooperation.
During the opening remarks, Egypt’s Ambassador to South Africa, Ahmed Ali Sharief, emphasized the mission’s importance as a proactive step in reinforcing intra-African economic integration.
“It is an honor and a delight to initiate this mission in Johannesburg – an event that signifies a new chapter in our economic collaboration and highlights the enduring ties between Egypt and South Africa,” Ambassador Sharief stated.
He described the initiative as more than just a commercial exercise; it acts as a forward-thinking platform that enables both nations to capitalize on their comparative advantages, particularly in the burgeoning processed food sector.
Egypt’s processed food industry has emerged as a pivotal component of its industrial landscape, accounting for over 14% of the nation’s production.
In 2023 alone, Egyptian exports within this sector exceeded $4 billion, reaching varied markets across the Middle East, Europe, Asia, and Africa.
Supported by macroeconomic reforms and infrastructure investments, Egypt is strategically venturing into high-growth markets, with South Africa being recognized as a vital gateway to the Southern African region.
“South Africa, with its advanced consumer market and industrial capabilities, is a natural partner. Yet, our current trade volume – just below $200 million – significantly underutilizes our potential,” Ambassador Sharief noted. “We must aspire for greater heights.”
He advocated for strengthened collaborations, not only in trade but also in industrial investments.
Egypt, he elaborated, offers strategic access to over 1.5 billion consumers through trade agreements such as AfCFTA, COMESA, and the Greater Arab Free Trade Area, complemented by solid infrastructure like the Suez Canal Economic Zone.
Ambassador Sharief also commented on the global increase in protectionist measures, urging African nations to enhance their cooperation in response:
“While we may be physically distant, we are united in spirit,” said Ambassador Sharief.
“Our shared legacy of solidarity, especially in overcoming colonialism, provides a foundation for collaboration towards our developmental aspirations.
“In these shifting global dynamics, Africa must stand united.”
Ambassador Sharief expressed confidence in the mission’s long-term potential, highlighting ongoing strategic discussions with EgyptAir to set up dedicated cargo flights between Cairo and Johannesburg.
This initiative, he asserted, would significantly reduce logistical challenges, improve market access, and promote sustained trade growth.
Addressing the attendees, Dr. Tareq El-Houby, Chairman of Egypt’s National Food Safety Authority, stressed the importance of regulatory integrity and quality assurance as key components of Egypt’s food export strategy.
He noted that the involvement of the Authority’s CEO in the delegation underscored Egypt’s dedication to upholding the highest food safety standards.