Bajaj SA and Picup Partner to Boost Last-Mile Delivery and Empower Local Entrepreneurs

Johannesburg – To bolster South Africa’s flourishing last-mile delivery sector, Bajaj South Africa has partnered with Picup, a leading logistics platform renowned for its innovative delivery solutions.

This alliance will allow Picup’s riders to make use of the resilient Bajaj Boxer 150, facilitating the company’s rapid expansion across the country.

The collaboration seeks to enhance uptime, reduce operational costs, and elevate driver safety and productivity, all while ensuring a seamless experience for end customers.

Bajaj’s robust, low-maintenance fleet aligns seamlessly with Picup’s commitment to intelligent logistics and scalable delivery approaches.

“Picup is not merely a logistics ally – it’s a gateway to opportunities,” stated Mikael Cloete, Business Head of Bajaj South Africa, on Tuesday, (13 May 2025).

“By connecting individuals, brands, and communities, they are revolutionizing last-mile delivery in South Africa.

“We take pride in backing this initiative with vehicles that are designed for real-world performance, fuel efficiency, and reliability.”

As an esteemed logistics technology brand, Picup is recognized for its dependability, innovation, and dedication to inclusive growth.

Through its platform, numerous South Africans have found access to income-generating opportunities via smart, app-based tools that enhance efficiency and service delivery.

Antonio Bruni, founder of Picup, emphasized that the primary aim is to empower drivers with dependable vehicles.

“Our primary objective is to roll out a rent-to-own solution. We’ve worked diligently to make this program a reality, and we’re eager to launch it,” Bruni remarked.

“Together with Bajaj, we will also introduce electric vehicles later this year, broadening our offerings beyond petrol bikes to include sustainable EV options.”

With clients like Pick n Pay, Dis-Chem, Nandos, and other well-known brands, Picup is not only recognized for its delivery reliability but also celebrated for its contribution to South Africa’s digital and economic advancement.

This partnership will enable Picup to extend its reach with enhanced efficiency, supported by a fleet that has been validated in global markets.